Audience Research - results of survey.

The results of our audience research shows that in order for our trailer to be effective for our audience:

• we should use a child/children as the 'scary' character
• an abandoned house would be a suitably scary setting
• we should create a plot which centres around paranormal horror
• we need to include a cliffhanger and/or the best bits of our 'film' in our trailer

Our main audience is 16-19 years old, so we should aim the film for a '15' certificate. Also, our audience reguarly watch the horror genre so it is important that we include the aspects they recommend for our trailer to be successful.